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Dubai Holding race attracts swimmers from 29 nations
March 28, 2017
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Dubai: Dubai Holding Burj Al Arab Swim joins Global Swim Series, the world’s largest series of open water swim races globally bringing together more than 63,000 passionate swimmers from 29 countries.

This announcement was made during a press conference addressed by officials from Dubai Holding, Dubai Sports Council, Jumeirah Group and Al Jalila Foundation.

The fund-raising event that offers the only chance to swim around the iconic Burj Al Arab Jumeirah is set to take place on March 31.

Up to 500 swimmers are expected to participate in the 13th edition of the event in the 1,600 meters and 800 metres race categories in the pristine waters of the Arabian Gulf.

An official event of Dubai Sports Council, the Dubai Holding Burj Al Arab Swim is open to participants aged 16 years and above with all fitness levels and proficiencies. Marking the UAE’s 2017 Year of Giving, Dubai Holding has also pledged that all funds raised at the event will be donated to the Obesity Research Fund of Al Jalila Foundation, Dubai Holding’s longstanding Wellness partner.

Cedric Betis, Chairman of Dubai Holding Wellness Committee, said: “We are very excited to have the Dubai Holding Burj Al Arab swim join the prestigious Global Swim Series that brings together more than 63,000 open water swimmers.

“We are very pleased to offer our staff, the community and participants from around the world the rare opportunity to dive in and participate in a unique race around this global icon of Dubai. 2017 marks the 10th year anniversary of our award-winning Dubai Holding Corporate Wellness Programme, and we are proud to offer a diverse range of activities — including running, vertical running, obstacle races and open water swimming - to foster a culture of health and fitness.

“We are equally pleased that these efforts will serve to benefit a good cause, with all proceeds from the event going towards Al Jalila Foundation, which is dedicated to transforming lives through medical education and research.”

Hessa Al Kous, Director of Sports Events, Dubai Sports Council said: “DSC is pleased to collaborate with Dubai Holding in this exciting event, which is set to highlight the most unique tourist attraction in Dubai. Burj Al Arab Jumeirah is one of the most remarkable and iconic landmarks that has played a pivotal role in attracting tourists to the Emirate. Dubai Sports Council is committed to providing the necessary support to organise more sports events that would help further enhance sports tourism in the Emirate, and encourage the wider community, of all ages and nationalities, to participate.

“We are confident that Dubai Holding Burj Al Arab Swim will be a successful event on all levels, from the quality of competition and organisation to the exciting entertainment offerings.”

Kous added: “DSC is keen on supporting all sports events and physical activities, especially swimming, at the local, regional and international levels. We have hosted tournaments organised by various community initiatives, encouraging swimmers from all parts of society to participate, which has significantly helped promote the sport in the UAE.”

Charlie Taylor - Group Director - Brand Communications, Jumeirah Group, said: It is with great pleasure that we once again host the Dubai Holding Burj Al Arab Swim. Offering swimmers of different abilities the chance to swim around one of Dubai’s most iconic landmarks.”

Dr Abdulkareem Sultan Al Olama, CEO, Al Jalila Foundation, said: “Al Jalila Foundation is delighted to be the charity partner for the Dubai Holding Burj Al Arab Swim. Through our longstanding partnership with Dubai Holding, one of the region’s leader in corporate wellness, we have managed to raise thousands of dirhams to fund obesity research - one of the UAE’s most pressing health issues.”

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