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Samsung opens world’s ‘largest’ mobile experience centre in Bengaluru
September 12, 2018
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NEW DELHI: Looking to further cement its position in India, South Korean tech major Samsung on Tuesday set up what is arguably the world’s largest mobile experience centre in Bengaluru, barely two months after it opened its biggest mobile factory in Noida.

According to Mohandeep Singh, Senior Vice President, Mobile Business, Samsung India, the tech major is looking to become a part of the larger communtiy in Bengaluru and this (experience centre) is an extension of the firm’s “Make for India” endeavour.

“We are looking at more number of such experience centres in the country. We are looking at covering all the big cities in India over a period of time with such centres,” Singh told IANS.

However, he did not mention a timeline for the launch of other such centres in India. Bengaluru’s iconic Opera House on Brigade Road was given a facelift to turn it into “Samsung Opera House” that brings together technology, lifestyle and innovation to offer unique experience to users and prospective buyers.

The centre would offer Virtual Reality (VR), Artificial Intelligence (AI) and Internet of Things (IoT) experiences and for the first time in India, enthusiasts would be able to enjoy VR experiences such as the “4D Sway Chair” or the “Whiplash Pulsar 4D chair” that makes 360-degrees three-dimensional movements.

The tech giant would also showcase its full line-up of smartphones and wearable devices at the experience centre along with flagship consumer electronics products such as the QLED TV, Smart TVs, “The Frame”, and “Family Hub” refrigerators.

Indo-Asian News Service

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