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MotorVillage opens its doors at DIFC
By our business bureau April 01, 2014
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DUBAI: The first ever MotorVillage kicked off this week with some of the world’s most elite and sought after cars. This luxury motor show, which runs until April 3rd, is a new concept in retail and a first for Dubai, combining multi-brand luxury cars in several locations across Dubai International Financial Centre IFC).    

The event, inaugurated with a ribbon cutting ceremony by Sheikh Shakhboot Bin Nahyan Al Nahyan, features 12 brands and 26 premium and super cars including; Aston Martin, Audi, Bentley, BMW, Ferrari, Lotus, Maserati, McLaren, MINI, Porsche, Rolls-Royce and SRT. Visitors can expect nothing but the finest from the leaders in the luxury motor industry.

Audi will be showcasing its brand new Audi A8 P.1, scheduled to be in showrooms this April.

Fantastic opportunity

“We’re excited to be taking part in MotorVillage. It’s a fantastic opportunity for us to showcase four of our premium Audi models to local residents,” said Ali Al Nabooda, General Manager, Audi, Al Nabooda Automobiles.

“We will also be showcasing the flagship Audi R8 supercar, as well as the RS7. Our leading SUV, the Q7 will also share centre stage at the upcoming show.”

Visitors can look forward to the brand new Porsche.

“Our line-up of luxury sports cars at MotorVillage will be headlined by the brand new Porsche Macan S,” said K. Rajaram, Chief Executive Officer of Al Nabooda Automobiles. “We will also showcase the iconic 911 Turbo, the always popular Cayenne GTS, and the supremely sophisticated Panamera 4S Executive, so there will certainly be a car on show for all preferences.”

Several other brands will also showcase the latest models to hit the Middle East markets.

“MotorVillage will transform this iconic venue into a mini circuit enabling visitors to test drive and experience this interactive concept to motor shows,” said Ranna Mokhtarzadeh, Head of Sales at WorldSouq, an exhibiting firm that is bringing MotorVillage to the DIFC. “We look forward to the success over the next five days.
 

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