Pakistan event displays Dhs5.5 billion properties

Gulf Today, Staff Reporter

Pakistan’s real estate enterprise Zameen.com, organisers of the Pakistan Property Event Dubai, displayed Dhs5.5 billion worth of properties which attracted over 10,000 Pakistanis, mainly from the UAE, and some from the neighbouring Gulf Cooperation Council (GCC) countries. The event was held at Pakistan Association Dubai.

More than 125 residential and commercial properties from different cities of Pakistan were on display. Zameen.com is the exclusive marketing and sales partner for 125 projects.

The two-day activity received a large number of Non-Resident Pakistanis (NRPs), mainly from the UAE and some from other Gulf countries. Visitors expressed a keen interest in off-plan projects in Lahore, Karachi, Islamabad, Peshawar, Faisalabad, Multan and other major cities of Pakistan.

Aatif Rana, Head of the UAE Region, said, “Our event in Dubai allowed Zameen.com to effectively showcase the massive potential of Pakistan’s real estate and construction sectors to NRPs in the UAE. Some NPRs residing in the neighbouring GCC states also visited the event. The event provided Pakistanis with a direct access to premium and most promising real estate projects from their hometowns. We believe Dubai is the perfect business hub in the GCC region which allows perfect placed to organise events.”

Rana said: “We were aligned with the vision Government of Pakistan. Through this platform, we helped in promoting the Roshan Apna Ghar, a Pakistan government’s initiative and unique financing facility that enables overseas Pakistanis to invest in residential real estate back in Pakistan. The 1.5 million Pakistani diaspora living the in the UAE are getting benefit of Roshan Apna Ghar scheme. Zameen.com helps Pakistanis to find safe real estate investments back in Pakistan.”

Zameen.com’s Head of UAE Region Aatif Rana was accompanied by Associate Directors Faizan Khan, Faisal Qureshi, Farough Khan, Tauqeer-Ul-Hassan and Senior Marketing Manager Rizwan Kazmi, Manager Industrial Marketing Yasir Niazi, along with their teams.