The Dubai Police, represented by the Athletes Council, announced the launch of the "Sport for Support” campaign during the Holy Month of Ramadan.
The campaign aims to integrate sports into charitable work by harnessing sports in serving charity activities during the Holy Month and positively integrating sports events in serving the community, which contributes to supporting social services and humanitarian projects.
The campaign is launched with the Dar Al Ber Society, Dubai Economy and Tourism, and Dubai Sports Council.
The announcement of the campaign launch came during a press conference held by the Athletes Council at the Dubai Police, which was held at the Dubai Police General HQ in the presence of Dr Maryam Anas Al Matroushi, Chairperson of the Athletes Council, Captain Ahmad bin Thabou Al Falasi, Safwan Al Omari from Dar Al Ber, Yousuf Suhail from Al Wasl Club, and Mohammed Al Sar from Fitness Time Gym.
The officials explained that the campaign aims to raise Dhs3 million by reaching more than 100,000 people through Ramadan sports activities. Participants interested in charitable contributions can donate through Dar Al Ber Charity Association platforms onsite of events or through a campaign-specific online link associated with Dar Al Ber.
The campaign also aims to promote cooperation and a spirit of teamwork across the community in addition to implementing several social and humanitarian projects, including charitable endowment projects, productive family projects, medical projects, mosque projects such as participation in the construction or purchasing of Qurans, as well as contributing to projects such as the construction of water wells and providing water tanks.
Campaign Sites
The "Sport for Support" campaign will be implemented by several supportive programmes and initiatives organised during Ramadan, such as the "Iftar with Leaders" initiative, which offers a sole opportunity to communicate and interact with leaders at Dubai Police and guests of honours to enhance social communication. The initiative will support the "Sport for Support" campaign by engaging in suitable exercises for 30 minutes, followed by Iftar with leaders. The initiative will take place for seven days at the Dubai Police Officers Club, targeting various police sectors within the Dubai Police General Command.
Adnoc Pro League
The campaign will also be presented at the Adnoc Professional League, taking place at Dubai clubs during Ramadan to raise awareness of social accountability and charity values. The campaign participation will focus on highlighting the importance of sports, promoting giving and charity work, as well as raising awareness about health and fitness values in the community.
Pavilion at NAS
A dedicated pavilion will be allocated at "NAS" sports tournament to engage directly with the spectators and partners. It is worth mentioning that the NAS sports tournament is one of the most important tournaments during the Holy Month of Ramadan, featuring various games, including volleyball, wheelchair basketball, running, cycling race, paddle tennis, fencing, jiu-jitsu, and tug of war.
Dubai World Cup
The campaign will also be part of the world's richest horse race, the Dubai World Cup, on March 30, 2024, at the Meydan Racecourse.
WAM