RTA generates Dhs3.7b in revenue through digital channels in 2023 - GulfToday

RTA generates Dhs3.7b in revenue through digital channels in 2023

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RTA also launched an updated version of the RTA Dubai app, creating a unified platform for its services.

Mattar Al Tayer, Director General and Chairman of the Board of Executive Directors of Dubai’s Roads and Transport Authority (RTA), announced that RTA’s digital revenues for 2023 saw a significant growth of 16.8%, reaching Dhs3.705 billion compared to the previous year.

The total number of digital transactions conducted through RTA’s channels rose to 821 million, reflecting a 1% increase from 2022. Transactions via smart apps recorded 15.299 million, marking a notable 29% growth. The real-time happiness indicator across RTA’s apps surpassed 95%, showing a 2% improvement over the previous year.

Al Tayer emphasized RTA’s dedication to leading the way in digital transformation, staying ahead of technological advancements, and providing seamless, integrated, and proactive services that enhance digital quality of life and elevate customer experiences.

“RTA’s digital transformation is guided by the vision of His Highness Sheikh Mohammed Bin Rashid Al Maktoum, Vice President, Prime Minister of the UAE, Ruler of Dubai, to enhance the quality of life in Dubai and make it the best city in the world to live in. It is also inspired by the directives of His Highness Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Deputy Prime Minister, Minister of Defence, and Chairman of the Executive Council of Dubai, to transform Dubai into the world’s smartest city. In 2023, the number of registered users on RTA’s digital service channels reached 1.404 million, reflecting a 20% increase compared to 2022. RTA’s apps were installed 3.056 million times from app stores,” commented Al Tayer.

Artificial Intelligence: As part of its comprehensive roadmap to automate services and tasks, enhance AI capabilities, and improve operational efficiency, RTA launched an upgraded Mahboob Chatbot, now powered by ChatGPT technology. This version offers advanced, human-like responses and enhanced user data protection. Additionally, RTA developed the next generation of smart kiosks, which are faster and more efficient in-service delivery. The customer experience for 42 RTA services was redesigned, and a monitoring system with proactive notifications was introduced to ensure service quality. RTA deployed 30 new kiosks across 21 customer happiness centres and service provider locations, generating revenues of over Dhs 309 million in 2023, a 12% increase compared to 2022.

RTA also launched an updated version of the RTA Dubai app, creating a unified platform for its services. The update includes an AI-powered parking prediction feature covering 190,000 locations and an NFC-based nol top-up service, allowing instant balance updates without the need to visit public transport stations or tap the card on a reader device. The Dubai Drive app introduced a vehicle plate transfer service, reducing the need for service centre visits and shortening transaction times. The app also enabled login through UAE PASS, eliminating the need to create an RTA account and ensuring smooth and secure access to services.

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