Dubai Chambers, du partner to digitally empower businesses

Dubai Chambers has signed a Memorandum of Understanding (MoU) with du, the leading telecom and digital services provider, to launch a new strategic partnership aimed at empowering the local business community and unlocking a range of competitive advantages for private sector companies in Dubai.

Under the terms of the MoU, du will provide high-quality services to members of Dubai Chamber of Commerce, one of the three chambers operating under Dubai Chambers. Members will benefit from special enterprise offers.

As part of the agreement, Dubai Chamber of Commerce members will be granted complimentary access to du’s Entrepreneurship Hub at Dubai International Financial Centre (DIFC), which is recognised as the first and largest FinTech accelerator in the Middle East, Africa, and South Asia (MEASA) region. Companies will be able to access the du Business Entrepreneurship Programme, initiated with the DIFC Innovation Hub, which supports SMEs by focusing on scalability, accessibility, and digital transformation. The programme offers practical training in communication, marketing, and cybersecurity, helping SMEs adapt for growth and integrate AI technologies to boost competitiveness and streamline operations.

Khalid Al Jarwan, Vice President of Operations and acting Vice-President of Digital and Commercial Sectors at Dubai Chambers, commented, “Partnering with du is a critical step in enhancing the value-added services available to the business community in Dubai. We look forward to working together to provide vital communications and technology support to local companies, which will contribute to the success of their businesses and the development of their digital operations in line with our strategic priorities.” Karim Benkirane, Chief Commercial Officer at du, stated, “du’s partnership with Dubai Chambers heralds a new era of digital enablement for the UAE’s business ecosystem. Our telecommunications and technology solutions support private sector companies to accelerate innovation and efficiency. This collaboration aims to transform the way businesses operate and set the standard for a future where digital empowerment is the cornerstone of commercial success.”

Separately, du, the leading telecom and digital services provider, announced the successful culmination of its participation at Gitex Global 2024. The event, which took place from October 14 to October 18 in Dubai, served as a platform for du to align with this year’s theme, “Add transformation to tomorrow. With integrated Solutions.” Reflecting its role as a digital enabler, du highlighted an expanded B2B portfolio, including the introduction of du Tech and du Infra, aimed at propelling key government entities and businesses towards a comprehensive digital evolution.

du’s commitment to driving the digital agenda and fostering a future AI economy was evident in its dynamic showcases featuring state-of-the-art solutions across agriculture, manufacturing, retail, and government services.