Expo Centre Sharjah took part in Cosmoprof India 2024, a leading global event for the beauty market, held in Mumbai from 5th to 7th December, with participation from over 700 international brands and exhibitors.
Expo Sharjah’s participation in this prestigious event reflects the centre’s commitment to strengthening its strategic partnerships with exhibition organisers worldwide, promoting its flagship events, and showcasing the comprehensive range of services and advantages it offers to exhibitors and visitors alike.
The Expo Sharjah’s delegation was led by Saif Mohammed Al Midfa, CEO of Expo Centre Sharjah, who engaged in extensive meetings and discussions with officials and stakeholders at Cosmoprof India. During these meetings, they explored ways to enhance cooperation in organising trade shows and specialised events within the beauty sector, emphasising the importance of diversifying the exhibition industry and strengthening its role in supporting various economic and commercial sectors.
Saif Mohammed Al Midfa showcased Expo Sharjah’s pioneering experience in the exhibition industry. He highlighted the notable events its hosts including the Watch and Jewellery Middle East Show and the Emirates Perfume and Oud Exhibition. The latter achieved record-breaking success in its 2024 edition, featuring 100 exhibitors and over 500 prominent local and international fragrance brands while welcoming more than 25,000 visitors. Al Midfa asserted that Cosmoprof India is a key event that brings together the leading players and stakeholders in the beauty industry from across the globe under one roof. He noted that Expo Centre Sharjah’s participation in this global event stems from its commitment to diversifying its international engagements to stay abreast of the latest trends in the exhibition industry. It also reflects the Centre’s strategic focus on fostering partnerships with global counterparts, attracting prestigious international events to Sharjah, and opening new avenues of collaboration with key companies in this exhibition sector.
Meanwhile, the Sharjah Chamber of Commerce and Industry (SCCI) highlighted the ongoing growth in economic and trade relations between the UAE and Greece, underpinned by collaborative projects and joint investments.
Since its launch in May 2022, the UAE-Greece Joint Investment Fund has reached an estimated value of €4 billion, targeting key sectors such as renewable energy, infrastructure, agriculture, and technology. This initiative plays a vital role in strengthening the strategic economic ties between the two countries.
These remarks were made as the Sharjah Chamber wrapped up its participation in the 13th Arab-Hellenic Economic Forum recently held in Athens, Greece. The event coincided with the 45th anniversary of the establishment of the Arab-Hellenic Chamber, which has played a key role in enhancing trade exchange and mutual investments between the Arab world and Greek, uncovering new communication channels and connecting business leaders from both regions.
The Sharjah Chamber was represented at the forum by Saeed Ghanem Al Suwaidi, Chairman of the Representative Committee of the Real Estate Sector Business Group at SCCI, alongside Saud Al-Hajri, Head of Public Relations and Social Responsibility Department at SCCI. They participated in a panel discussion as part of the forum’s agenda, which encompassed multiple sessions focusing on enhancing economic collaboration between the Arab world and Greece.
During these sessions, the Sharjah Chamber asserted the strong ties between the UAE and Greece, emphasising the UAE’s position as a global model for sustainable economic development.
It showcased the UAE’s role in fostering the continued growth of partnerships with its global counterparts, in line with the UAE Vision 2071, which prioritises strengthening economic relations and partnerships with different countries across the globe.
The Sharjah Chamber noted that the relationship between the private sectors of the UAE and Greece is one of the key areas of investment and economic cooperation.
Celebrating its 53rd National Day, the UAE reaffirmed its significant achievements in sustainable economic development and the formation of robust strategic ties with global economies. This has positioned the UAE as a leading model for attracting investments, underpinned by its advanced infrastructure, political stability, and diversified economy.
During the 13th Arab-Hellenic Economic Forum, the Sharjah Chamber noted that more than 200 Greek companies play a pivotal role in driving the growth and diversification of the UAE economy. A vibrant Greek community operates in a business-friendly environment, thanks to the UAE’s significant strides in economic diversification. Non-oil sectors now comprise about 70 per cent of the UAE’s GDP, spanning key sectors including aviation, logistics, industry, and tourism.