HONOR Magic7 Pro debuts in UAE market

Inayat-ur-Rahman, Business Editor

HONOR, a global renowned technology brand has floated the HONOR Magic7 Pro in the UAE market during a glittering ceremony in Dubai. Committed to providing the ultimate AI Phone experience, HONOR introduced the HONOR Magic7 Pro which features cutting-edge AI capabilities that revolutionise photography, enhance display quality, and deliver exceptional hardware performance. The HONOR Magic7 Pro comes with the Google Gemini app pre-installed. This AI assistant from Google can help users enhance ideas, learn in new ways, write emails, plan events and more.

The UAE pre-orders for this highly anticipated device commenced on Wednesday and the HONOR Magic7 Pro will be available at a price of Dhs3,999. Customers will have the choice of three stunning color options: Lunar Shadow Grey, Breeze Blue, and Black, ensuring there’s a style for everyone.

Customers who place a pre-order will receive an exclusive package worth Dhs2,197, which includes the premium HONOR Watch4 Pro, the versatile HONOR CHOICE X5 Pro earbuds, and a 12-month HONOR CARE 360 Protection plan. This exclusive package ensures that users not just getting a smartphone, but an entire HONOR experience that’s designed to elevate their lifestyle from day one.

“We are excited to introduce the HONOR Magic7 Pro to the GCC market, where technology innovation and digital transformation are at the forefront,” said Laurance Li, General Manager of HONOR GCC. “With its seamless integration of both on-device and cloud AI, the Magic7 Pro offers an intuitive, intelligent, and secure experiences. This launch represents our continued dedication to bringing next-gen smartphones that are not only innovative but deeply relevant to the dynamic and tech-savvy GCC market.”

The Magic7 Pro brings professional-grade photography to your pocket. Equipped with an advanced 50MP Super Dynamic HONOR Falcon Main Camera, you can capture stunning detail, even in low light. From breathtaking landscapes to crystal-clear zoomed-in shots, this phone is a dream for photography lovers. Thanks to its AI powered HONOR IMAGE ENGINE, the device optimizes every shot, offering features like AI Super Zoom for zooming in on distant objects (up to 100x) and HD Super Burst for capturing high-speed moments.

Whether you’re snapping family portraits or creating epic social media content, the Magic7 Pro’s AI Portrait Modes ensure that your photos are always Insta-ready with vivid colors and flawless lighting.

HONOR’s MagicOS 9.0 takes personalization to the next level, integrating AI into your daily life. With features like Magic Portal, you can circle objects on your screen to instantly get more information - perfect for finding the best restaurants, movies, or travel destinations without lifting a finger. Plus, Google’s Gemini Assistant offers seamless access to tools like Google Maps, YouTube, and more - making life simpler and more connected.

Leveraging the seamless integration of the INSTAX MINI LINK app with MagicPortal, users can instantly capture, print, and share their memories in a single step with the mini link 3, harnessing cutting-edge connectivity and user-centric design for an enhanced, on-the-go experience.

The AI Translation feature supports 13 languages, making it easier to communicate while traveling or meeting new people. With AI Noise Reduction, conversations sound clearer, even in busy environments - great for those working from home or enjoying a video call with loved ones.

Power-Packed Performance for Work and Play

Under the hood, the Snapdragon 8 Elite Mobile Platform powers the HONOR Magic7 Pro, delivering fast and smooth performance for everything from mobile gaming to multitasking. The 5850mAh battery keeps you going all day, with 100W Wired SuperCharge that gives you a full charge in just 33 minutes. Whether you’re streaming your favorite show or gaming on the go, the AI Real-Time Rendering ensures crisp, responsive gameplay with virtually no lag.

Eye-Care Technology for a Healthier Viewing Experience

The 6.8-inch HONOR Magic7 Pro also features the Natural Light HONOR AI Eye Comfort Display, designed to simulate natural lighting for more comfortable viewing. This is perfect for long browsing sessions or watching videos without straining your eyes. Plus, with HONOR NanoCrystal Shield, the device is more durable and resistant to everyday drops and scratches.