Businessman Yusuff Ali M.A, Chairman of Lulu Group, donated Dhs1 million to provide one million meals to the region’s largest food drive that aims to provide food parcels to disadvantaged families and individuals across 20 countries in the Middle East, Asia and Africa throughout the month of Ramadan.

The “100 Million Meals” campaign is open to individuals and companies — inside and outside the UAE- to donate the value of meals. Every Dhs1 provides the basic food items that can prepare one meal in beneficiary countries.

Yusuff Ali said: "The ‘100 Million Meals’ campaign is one of the most distinguished humanitarian initiatives, as it coincides with the Holy Month of Ramadan and aims to lend a helping hand to families and groups most affected by the pandemic. As a socially committed organisation, we have always believed in giving back to the community, and we pledge all our support for this noble deed."

Last year, LuLu Group donated Dhs1 million to the ‘10 Million Meals’ campaign, which provided thousands of meals for individuals and families impacted by the COVID-19 pandemic in the UAE.

Donations to the 100 Million Meals campaign can be made in four ways. First, on the campaign website www.100millionmeals.ae; second, by contacting the campaign call center on the toll-free number 8004999; third, via the designated bank account through Dubai Islamic Bank (AE08 0240 0015 2097 7815 201); and fourth, by sending the word "Meal" by SMS on the UAE specified numbers (Du or Etisalat) listed on the website.

WAM