Sharjah Animation Conference announces awards programme - GulfToday

Sharjah Animation Conference announces awards programme


The second edition of the conference will be held from May1-5 at the Expo Centre Sharjah.

Gulf Today, Staff Reporter

The Sharjah Animation Conference (SAC), a premier event celebrating the creative world of animation, has announced its exciting awards programme and call for submissions for 2024.

For their second edition of the conference, taking place from May 1st to 5th at the Expo Centre Sharjah, SAC invites animators, creatives, and storytellers to showcase their talent and contribute to the vibrant animation industry through two challenges, the “Pitch the Project Award,” and the “Book Trailer Award.” Submissions are open until April 15th, with the awards ceremony scheduled for the final day of the conference, May 5th.

The top three winners in each award will walk away with exciting prizes, as well as the prestigious recognition that comes with being chosen by the SAC jury.

This recognition can open doors to future opportunities, industry connections, and a chance to showcase their talents on a global stage.

The deadline for submissions for both categories will be April 15th, 2024.

The Pitch the Project Award challenges local artists, authors, producers, and creative minds to develop a captivating pitch document for a potential animated series aimed at preschoolers or kids.

This series should be themed around the rich cultures and traditions of the Middle East.

The pitch document, in PDF format and no longer than 15 slides (20Mb maximum), should present a compelling title, an enthralling series concept, and detailed descriptions of the show’s lively characters and immersive settings.

Outlining a typical episode’s structure with key plot points will give the judges a glimpse into your storytelling flow.

While not mandatory, including bonus materials like character sketches, environment designs, or mood boards that capture the series’ overall aesthetic can significantly enhance one’s pitch.

The top three finalists will receive fantastic prizes to take their animation dreams a step further.

First place walks away with a cash prize of Dhs9,000 alongside a Wacom drawing tablet as well as a professional animation software licence for Toonboom Harmony, and second place will receive a cash prize of Dhs5,000, and a Wacom tablet and Toonboom’s Storyboard software, while third place takes home a cash prize of Dhs3,000 and a Toonboom Harmony licence, giving them the tools to hone their animation skills.

This challenge is an opportunity to showcase the depth and beauty of Middle Eastern cultures through animation. The organisers are seeking innovative ideas that translate into beloved children’s stories, promoting diversity and cultural understanding through engaging entertainment. Submissions can be made via the following link on the SAC website

The Book Trailer Award invites individuals, groups, and creative agencies to create a promotional video for the “Kharareef” book series by Emirati author Dubai Abulhoul, published by Kalimat Publishing Group. Submissions can focus on either a single book or the entire series. The duration of the video must be between 30 and 60 seconds, and the quality must be at least 1080p and 30fps.

The award also offers a lucrative prize pool, with the winning submission taking home a cash prize of Dhs9,000 alongside a Wacom drawing tablet and a professional animation software licence for Toonboom Harmony.

Second place will receive a smaller Wacom tablet, a cash prize of Dhs5,000, and a licence for Toonboom’s Storyboard software, while third place will win Dhs3,000 as well as a licence Toonboom’s Harmony software, providing fantastic opportunities to further develop their creative talents.

This award recognises the art of promotional advertising and its ability to capture the essence of a book.

It celebrates artists who use their skills to ignite the reader’s imagination and reflects the vision of Supreme Council Member and Ruler of Sharjah His Highness Dr Sheikh Sultan Bin Mohammed Al Qasimi to elevate the importance of books on the global stage.

The awards will be evaluated by a distinguished panel of judges.

Organised by the Sharjah Book Authority (SBA), the 2nd edition of the Sharjah Animation Conference promises a stimulating experience for all participants.



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